As a business owner or HR manager, you’ll likely come across the term “merit increase” when evaluating employee compensation based on their achievements. It ties salary raises to individual performance, so it’s important to understand how it aligns with your company's compensation strategy.
For example, let’s say you're managing a sales team and have set clear performance targets, like increasing revenue by 15%. A merit increase would reward those who meet or exceed this goal. This way, you're not just giving a raise across the board, but recognizing and incentivizing the specific achievements that contribute to your business’s success. When managing global teams, you'll need to adapt merit increases to local expectations and labor laws, ensuring fairness and consistency across all regions.

How Merit Increases Work
Merit increases are awarded based on individual performance, typically following annual performance reviews. Let’s look at the difference between merit and promotion to build a clearer picture of how merit increases work.
The difference lies in the nature of the change. While a merit increase rewards an employee’s performance within their current role, a promotion involves a shift to a higher position with added responsibilities.
These salary adjustments reward employees who meet or exceed their key performance indicators (KPIs), helping align their efforts with your business goals.
Performance Evaluation
Merit increases usually follow performance evaluations, where employees are assessed using specific KPIs, project outcomes, or other relevant metrics. The merit raise is often a percentage of their current salary, typically ranging from 3-5%, but this can vary depending on the company and industry.
For example, if an employee consistently hits or exceeds sales targets, they might warrant a merit raise that falls outside of the regular parameters.
Calculation Methods
When it comes to merit increases, it’s important for your organization to establish clear limits and criteria that employees need to meet in order to qualify. Setting these terms helps keep the process fair and makes sure that performance is directly tied to the salary increase. It’ll also make sure that your team stays within budget!
Many organizations use HR analytics software to track performance data and manage merit increases.
Benefits of Merit Increases
Merit increases offer a lot of benefits. First off, they’re a great way to motivate employees. By tying pay raises directly to performance, employees will naturally be incentivized to work harder and achieve more. This can subsequently lead to a more engaged and productive workforce.
On top of that, merit increases can form part of your employee retention strategy. When employees know their hard work will be recognized and rewarded, they’re more likely to stay with the company.
Lastly, merit increases encourage fairness, which help build a culture employees want to opt into. They signal that pay is based on measurable contributions, rather than awarded because of external factors or biases.
Challenges of Giving Merit Increases
Implementing a fair and effective merit-based pay system isn’t always straightforward, but understanding common hurdles can help you create a streamlined, transparent process that motivates employees and aligns with your business goals.
Let’s talk through the potential challenges you might come up against when setting up merit increases and how you can tackle them.
Bias in Evaluations
Everyone has bias, it’s an inherent part of being human. That being said, it’s a major potential pitfall when it comes to performance evaluations.
If evaluations aren’t based on objective, measurable criteria, there’s a risk of favoritism creeping in.
As a solution, implement clear, data-driven performance metrics and provide managers with training on conducting fair evaluations.
Budget Constraints
Budget constraints can also be an issue, as allocating enough funds for merit increases without sacrificing other business needs requires careful planning.
Without proper planning, merit increases might be limited or inconsistent, making it hard to reward high performers fairly.
One way to avoid this and keep your merit increases sustainable and aligned with your overall budget is by carefully allocating funds within your compensation plans.
Global Considerations
When working with global teams, companies typically have to navigate different local labor laws and cultural expectations around pay, making it important to adapt merit increase policies to local contexts.
- Challenge: What qualifies as a good merit increase in one country might not be seen as adequate in another.
- Solution: Your compensation plans should be built for flexibility and account for regional differences. This might mean adjusting the percentage of merit increases or offering additional benefits in specific locations.
This is where local labor laws, up-to-date salary benchmarking, and a comprehensive understanding of cultural context comes into play.
Best Practices
When it comes to merit increases, following a few simple best practices can make a big difference in how effective your program is. The goal is to keep things fair, clear, and aligned with what your business is trying to achieve.
Here are a few things to keep in mind as you build out your system:
Set Clear Performance Metrics
By setting up specific, data-driven performance metrics, employees will know exactly what they need to do to earn a merit increase. This’ll make it easier to motivate them and measure progress. Whether it’s sales targets, project completion rates, or customer satisfaction scores, clear goals will ensure everyone’s on the same page.
Train Your Managers Well
Managers play a huge role in making anything run smoothly in the workplace. Everyone should be assessed using the same criteria, so it’s important that managers are aligned on what performance looks like and how to give constructive feedback. The easiest way to make sure this happens is to give them comprehensive training on how to evaluate employees fairly and consistently.
Be Transparent
Keep communication open about how merit increases are determined. Employees should understand exactly what factors contribute to their raise. Whether it’s based on meeting KPIs, going above and beyond on a project, or consistently hitting performance goals, clarity helps employees feel valued and motivated to perform at their best.
Use the Right Tools
Using the right HR software can help keep your merit increase system fair and transparent. Tools like Workday, Lattice, and BambooHR, help track employee performance accurately, so merit raises are based on clear, measurable results and never just gut feelings. With the right software, you can easily pull data on performance, compare it against goals, and calculate merit increases automatically. You can even sync this software with other software such as payroll and EOR services, to help ensure merit raises are applied correctly no matter where your team is located.
By sticking to these best practices, you can create a merit increase system that motivates employees, drives business results, and keeps everyone happy, all while staying within budget.
Merit Increase vs. Other Pay Adjustments
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Merit Increase FAQs

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A merit increase is a salary raise that’s based on an employee's individual performance. Instead of just handing out raises across the board or annually, merit increases reward those who go above and beyond. Hitting sales targets, completing big projects, or consistently delivering strong results for example, are common reasons for merit increases.

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A lot of people use “raise” and “merit increase” interchangeably, but there’s a subtle difference that clearly separates the two. Both can be categorised as types of pay raises, but a raise can be any kind of salary increase, whether it’s based on performance, cost of living adjustments, or other factors. On the other hand, a merit increase is a specific type of raise that’s given based on an employee’s performance. It’s earned by meeting or exceeding performance goals, so it’s tied directly to individual achievements, not just external factors like inflation or company-wide policies.

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Yes, a merit increase is permanent. Unlike a bonus or incentive that’s given once and doesn’t affect future pay, a merit increase adjusts your base salary going forward. So, once you receive a merit increase, it’s reflected in your salary for all future pay periods, setting a new starting point for your income.